Start planning a new route to your destination—a strong foundation of planned giving. Here, you’ll find ideas, inspiration, and tools to improve and enhance your legacy giving program.
Don’t Sleep on Your Message
This time of year can feel like everything has gone dormant, not just the trees and flowers. The big year-end […]
7 Surprisingly Simple New Year’s Resolutions for Development Professionals
How can you make 2022 the best year yet for your Development office? Here are seven ways to make that […]
Five Ways to Become Your Donor’s New Year’s Resolution
Getting an estate in order is an intimidating task for lots of us. It’s the kind of work that people think […]
Creating Continuity within the Dynamics of Development
Development professionals have always moved around, but this year it’s happening like never before. Long-time fundraisers are retiring, and the […]
The Magic of Data-Driven Surveys
Have you tried surveying your donors about planned giving? Have the results been magical or a horror show? Often surveys begin with good intentions and […]
Is Planned Giving Integral to Your Strategic Plan?
Is strategic planning coming up for your nonprofit? This is a great way to integrate planned giving into your overall strategy. But […]
Zero Is No Hero When It Comes to Response Rates
It’s your worst nightmare: You send out mailings to prospects about planned giving, and no one responds. A university recently experienced […]
How Does Your Planned Giving Garden Grow?
It’s the end of August. You know what that means, time to lock the doors to make sure your gardener […]
Talking to Your Board About Planned Giving
Your board is an essential part of your organization; they represent you in the larger community. They care about the […]
What Development Officers Can Learn from Marvel
The Marvel franchise is everywhere, there’s no escaping it. Most obvious are the infinite installments in the feature film series. […]