Does Talking about Planned Giving Float Your Boat?
March 30, 2021
You’ve probably heard the saying, “a rising tide lifts all boats.” This is so true in the world of planned giving! The more that donors learn about giving through the will, then better off all organizations will be.
So how do you do it? Engage their hearts. Inspire them to think about why estate planning is important. Explain that thoughtful planning will benefit their loved ones and their favorite causes. Help them see why it matters rather than drowning them in details about how it should be done.
We can help! Canopy’s proven method for finding hidden major donors and creating more will give you confidence in planning for future funding. Learn how to ride the tide with our free growth plan.