Current Category: increase donations

The Three P’s of Legacy Gift Conversations

Are you asking your donors about their legacy gift plans?   Donors who are simply asked to leave a legacy gift […]

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Top 6 Reasons Your Donors Aren’t Using Your Planned Giving Website

So you’ve developed or purchased an expensive planned giving website full of bells and whistles. Is anyone using it? Are […]

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5 Steps to Move Donors to “Yes”

In calls, marketing materials, emails, surveys and even in-person events and visits, one of the key techniques for getting your […]

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What does legacy REALLY mean?

The concept of “legacy” is a key component of marketing and building any planned giving program. We often simply call […]

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How to Make Your Donor the Hero of Their Own Story… and Yours Too!

You have the opportunity to turn your donors into the heroes they want to be! The hero’s journey is a […]

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